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Terms and Conditions

Please read these terms carefully before working with me

Last updated: April 2025

These Terms and Conditions govern the provision of social media management and related services by Serrano Social Co. ("I", "me", "my") to clients ("you", "your"). By engaging my services, you agree to these terms. If you have any questions, please contact me at [email protected] before work begins.


1. Services

The specific services I will provide are set out in the proposal or service agreement issued to you before work begins. This may include social media management, content creation, strategy, scheduling and reporting, depending on the package you have chosen.

I reserve the right to decline or withdraw from any project that conflicts with my values or professional standards, with reasonable notice given to you.

2. Getting started

Work will begin once a signed agreement is in place and any required deposit or first month's retainer has been received. I will need access to your social media accounts and any relevant brand assets. You are responsible for providing these in a timely manner.

Any delays caused by late provision of information, assets or approvals do not affect your obligation to pay the monthly retainer in full. I will do my best to reschedule any delayed content but cannot guarantee the originally planned posting cadence will be maintained.

3. Your responsibilities

To allow me to do my best work, you agree to:

  • Provide accurate information about your business, brand, target audience and goals
  • Provide feedback on content within 3 business days of submission
  • Notify me promptly of any changes to your business, promotions or relevant events that may affect content
  • Ensure that any information, images or materials you provide to me do not infringe third-party rights
  • Maintain the security of any account access credentials shared with me
  • Retain ownership and responsibility for all your social media accounts at all times

4. Content approval

Content will be submitted to you for review before it is scheduled or posted. You have 3 business days from the date of submission to provide feedback or request changes.

If no feedback is received within 7 business days of submission, content will be deemed approved and I reserve the right to proceed with scheduling or publishing. I am not liable for any issues arising from content published under deemed approval where you have not responded within this timeframe.

Once content is approved, I will proceed with scheduling or posting as agreed. If you request significant changes after approval that fall outside the agreed revision allowance, additional charges may apply.

5. Revisions

Each monthly package includes a maximum of 2 rounds of revisions per month. A revision means amending existing content — it does not include creating entirely new content, changing the overall direction of a campaign, or requests that fall outside the agreed scope of work.

Additional revisions or requests that go beyond this allowance may be charged at my standard hourly rate, which will be confirmed with you before any additional work begins.

6. Fees and payment

My fees are set out in your proposal or service agreement. Unless otherwise agreed:

  • Monthly retainer fees are invoiced in advance and are due before work begins for that month
  • One-off projects require a deposit before work begins, with the balance due on completion
  • Late payments will accrue interest in line with the Late Payment of Commercial Debts (Interest) Act 1998
  • If payment is more than 14 days overdue, I reserve the right to suspend services and, following written notice, to terminate the agreement
  • All prices are quoted in GBP and are exclusive of VAT unless stated otherwise

Expenses

Any third-party costs incurred on your behalf — such as paid advertising spend, stock imagery, or software subscriptions — are not included in the retainer and will be invoiced separately with your prior agreement.

7. Term and cancellation

Minimum term

All ongoing management packages are subject to a minimum term of 2 months from the start date. You may not cancel during this minimum term except in the circumstances set out below.

Cancellation after the minimum term

After the minimum term, either party may terminate the agreement by giving 30 days' written notice by email. Work completed and services provided during the notice period will be invoiced as normal.

Immediate termination for cause

Either party may terminate the agreement immediately in writing if the other party:

  • Commits a material breach of these terms that is not remedied within 14 days of written notice
  • Becomes insolvent, enters administration, or is unable to pay debts as they fall due

I may also terminate immediately if payment is more than 14 days overdue and you have been given written notice of the intention to terminate.

On termination

On termination of the agreement for any reason, all outstanding invoices become immediately due and payable. You will retain ownership of any content that has been fully paid for. I am under no obligation to hand over unpublished drafts, templates, source files, or working documents unless otherwise agreed in writing.

8. Intellectual property

Published content

Upon receipt of full payment, I grant you a non-exclusive, perpetual, royalty-free licence to use the content created and published for you. Ownership of published content transfers to you once all invoices relating to that content have been paid in full.

Unpublished drafts and working materials

Unpublished drafts, content strategies, templates, frameworks, processes and working documents remain my intellectual property. These do not transfer to you on termination of the agreement.

Portfolio use

I retain the right to use work completed for you in my portfolio, case studies and promotional materials. If you would prefer this work not to be used in this way, please let me know in writing and I will honour that request.

Client-supplied materials

You warrant that any materials you provide to me — including images, logos, copy, videos or other content — are owned by you or that you have the necessary rights and permissions to use them. You agree to indemnify me against any claims, costs or losses arising from a breach of this warranty.

9. Results and performance

Social media results depend on many factors outside my control, including platform algorithm changes, market conditions, audience behaviour and the quality and timeliness of information provided by you. I do not guarantee specific outcomes, including follower growth, reach, engagement, leads or sales. I will always work to the best of my ability to achieve strong results for your business.

10. Platform liability

All social media management is carried out in accordance with the terms of service of the relevant platforms. I am not responsible for any losses, disruption or damage arising from:

  • Platform outages or technical failures
  • Algorithm changes made by social media platforms
  • Account suspensions or restrictions imposed by platforms
  • Changes to platform APIs or features
  • Actions taken by third parties

11. Account ownership

You retain full ownership of all your social media accounts at all times. I will only ever act as an authorised manager of those accounts on your behalf. On termination of the agreement, you should remove my access to your accounts promptly.

12. Confidentiality

I will keep confidential any sensitive business information you share with me in the course of our work. Equally, you agree to keep confidential any proprietary methods, processes or pricing information I share with you.

13. Limitation of liability

My total liability to you in connection with any services provided shall not exceed the total fees paid by you in the three months preceding the event giving rise to the claim. I am not liable for any indirect, consequential or loss of profit arising from our work together.

14. General

Entire agreement

These Terms and Conditions, together with the signed proposal or service agreement, constitute the entire agreement between us and supersede any prior discussions, representations or agreements relating to the services.

Amendments

Any amendments to these terms or to the scope of services must be agreed in writing by both parties.

Waiver

A failure or delay by either party to exercise any right or remedy under these terms does not constitute a waiver of that right or remedy.

Severability

If any provision of these terms is found to be unenforceable, the remaining provisions will continue in full force and effect.

Governing law

These Terms and Conditions are governed by and construed in accordance with the laws of England and Wales. Any disputes shall be subject to the exclusive jurisdiction of the courts of England and Wales.

15. Changes to these terms

I may update these Terms and Conditions from time to time. Any changes will be communicated to active clients before they take effect. Continued engagement with my services after notification of changes constitutes acceptance of the updated terms.

16. Contact

If you have any questions about these terms, please get in touch:

Serrano Social Co.
Cheltenham, UK
[email protected]

Serrano Social Co.

Serrano Social Co.

Cheltenham, UK

Get in touch

[email protected]
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